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Demand Generation vs Lead Generation

Lead generation is an essential part of any successful business. Without leads, there is no way for the sales team to generate revenue or grow your customer base. But with so many different methods of lead generation, it can be difficult to know which one is the least time consuming and the most effective.

Can you automate lead generation?

Yes, lead generation can be automated. Automating lead generation is a process that uses software to identify potential customers and generate sales qualified leads for marketing and sales teams.

What are lead automation tools?

Lead automation software is a type of software that helps businesses to automatically capture, manage, and nurture qualified leads through the sales funnel. It streamlines the marketing automation process of capturing leads from multiple sources, such as content marketing with lead capture forms, social media, email marketing campaigns with link tracking, landing pages and more. It also helps businesses to better segment sales leads and prioritize them according to their potential value. Lead generation automation software can help businesses to generate more qualified leads for the sales team, increase sales, and improve customer service.

Automating lead generation with Key Contacts

Key Contacts is an automated lead generation system that businesses use to automate their lead generation efforts for their sales teams. It automatically monitors the power users and primary contacts of your product or service, and alerts you with automated notifications when they change jobs and work for new companies. This way, you can stay up to date on the latest changes in your customer base and create new qualified prospects and qualified leads for your sales team to follow up with.

What makes Key Contacts so effective is that it’s able to quickly identify and alert you of changes in your customer base. Existing contacts in your professional network are three times as likely to repurchase your product or service than a cold lead. By monitoring and alerting you of changes in your customer base, Key Contacts can help you stay in touch with your customers and ensure that they keep coming back for more. This means that you can get ahead of the competition and create new leads before anyone else. Plus, since you’re already familiar with these contacts, you’ll have an easier time converting them into customers.

Another great benefit of using Key Contacts is that it can help you increase customer retention. If the primary contact for your product or service changes jobs, you can reach out and quickly establish a new relationship with the right contact at that company to make sure they keep getting value from your product or service and don’t churn as a customer just because the main point of contact has moved on.

Finally, Key Contacts helps you save time and money with your lead generation efforts. With automated lead generation strategies, you don’t have to spend time and resources manually searching for new leads. Plus, since you’ll be targeting existing contacts in your network, you’ll be able to convert them into customers at a much faster rate.

Overall, Key Contacts is a great tool for businesses looking to automate their lead generation process. It can help you stay up to date on changes in your customer base, increase customer retention, and save time and money. So if you’re looking to take your lead generation process to the next level, Key Contacts is the perfect solution.

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